| The
MUST DOs for a solid business technology strategy:
Customer
database - A company database is the very engine
that drives all other software, sales, accounting and
the business itself. With a proper DBMS a company can
have a dynamic Web site, sales prospecting, broadcast
e-mail and many other services.
Effective
Web site - Nearly all companies have a Web
site, but is it the best possible representation of
who you are and what you do? Is it effective, does it
get seen (and used), and what else can you to to improve
it?
Trained
staff - With all of the money companies spend
on technology, many are reluctant to properly train
the rank and file staff on how to use the features of
their technology (software, communications, etc) to
be efficient and productive.
Business
intelligence - Do you have a crystal clear
picture of your most profitable customer segments -
where they live, how much they spend with you, how they
found out about you and what it cost you to find them?
If not, you may be missing out on just one of the many
benefits of business intelligence.
Integrated
software - Databases drive e-mail, calendars,
contact lists, and many other mission critical software
within an organization. But are you wasting time and
missing out on a lot of functionality? Many companies
have multiple databases which do not exchange information
automatically with one another. This leads to inefficiencies
a general lack of usefulness.
Secure
networking - For 2005 and beyond security is
an issue which is growing in importance. Different companies
and organizations have widely varying degrees of potential
risk, however, even the most benign organization that
has little to loose from a security breach can afford
to ignore security.
A Unified
IT Plan - Companies are often very reactive
when it comes to IT. Someone complains, or something
breaks, and it gets fixed or replaced. Too often planning
and IT strategy get left for consideration for a later
date. Having a Unified IT Plan means that there is a
formal written program in place which pro-actively buys
and improves key technologies on a schedule, perhaps
covering a number of years into the future. Some companies
would argue with this, stating that technologies change
too fast, however it is possible to have targets for
functionality for up to 5 years into the future, and
simply designate the method just prior to that phases
implementation.
Is your company
ahead of the curve, or are you seeking to catch up?
Give us a call for a free consultation and evaluation
of your technology strategy.
Computer
eCommerce
5694 Mission Center Road #272
San Diego, CA 92109
E-mail: info@computerecommerce.com
Phone: 858.490.1199
Fax: 858.273.2333
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