Search Engine Optimization

Just what is Search Engine Optimization and how important is it? A recent report from Jupiter Research adds support to U.S. Bancorp's analysis. Jupiter Research found that 76 percent of surveyed marketing executives who have used search engine marketing rate it as more successful than banner-style advertising.

The analysts found 64 percent of those surveyed plan on increasing their spending in search engine marketing. According to a GVU Users Survey, 84.8% of Internet users use Search Engines to find Web sites of interest to them. Target Marketing Magazine reports that a user is 4 times more likely to discover a Web site through a search engine than any other way including, banner advertising, TV and magazine ads, word-of-mouth, and random surfing.

Driving Increased Traffic Via SEO
Search engine optimization requires several steps to be successful. Those steps include:

• Keyword determination
• Targeted text content
• Search engine tuning
• Submission
• Monitoring
• Retuning & Resubmission

Search Engine Optimization
Our veteran team's skills enables our clients to increase the number of targeted and qualified visitors to their Web sites by researching, designing, writing, building, tuning and submitting pages that offer the highest potential for top placement in the major indexes (search engines and directories) for targeted key phrases.

Through our SEO services, our clients enjoy: Top placement for their targeted key phrases in major search engines and directories (Yahoo!, AltaVista, MSN.com, AOL, Looksmart, etc).

Lower cost of sales and shorter sales cycles due to the extremely high quality of leads generated through search engines. Increased revenue and market-share by converting those new opportunities into sales.

Today, there is no other advertising medium that can deliver the same level of highly qualified leads for the investment, much of it one-time.